Yendys
This was a rare opportunity to brand a world-class racing yacht. Everything from logotype, boat decals, team clothing, launch invitations and business stationary. Yendys, which is Sydney spelt backwards, was the inspiration behind the creative solutions.
Client: Geoffrey Ross
![](https://cdn.myportfolio.com/47c579eb-d20e-4492-bd99-aba759cdba86/3dec0953-ce18-4664-b7b1-8258f7c92862_rw_1920.jpg?h=bf9530a10c42c2dd97c5124d73ede500)
![](https://cdn.myportfolio.com/47c579eb-d20e-4492-bd99-aba759cdba86/3ab2c2eb-8455-449f-8ca7-2c4ff5706c13_rw_1920.jpg?h=303343445ccc1d21644abc9df956d2f9)
![](https://cdn.myportfolio.com/47c579eb-d20e-4492-bd99-aba759cdba86/64c5b533-5860-4b4d-9dcb-65cc616b3d58_rw_3840.jpg?h=d7a242fa616f67c02646ad107e54ee2c)
![](https://cdn.myportfolio.com/47c579eb-d20e-4492-bd99-aba759cdba86/081296e3-5df8-4b8c-93d1-3691c67fb878_rw_3840.jpg?h=c4b50f5170b4f2da60ba8b4fae2a7b98)